In May 2025, Ola Electric experienced a notable downturn in its electric two-wheeler (E2W) sales, registering 18,499 units—a 51% decrease compared to the same month in 2024 .
This decline resulted in Ola Electric slipping to the third position in the Indian E2W market, trailing behind TVS Motor Company and Bajaj Auto.
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Domestic Sales Comparison: April vs. May 2025
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April 2025: Ola Electric sold 19,709 units, narrowly missing the top spot by just 27 units behind TVS Motor Company.
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May 2025: Sales declined to 18,499 units, marking a MoM decrease of 6.1%. This decline also led to a reduction in market share from 21% in April to 18% in May.
Export Figures
Specific export data for Ola Electric in May 2025 is not publicly disclosed. Historically, Ola Electric’s primary market has been domestic, with limited export activities. Therefore, the overall sales figures predominantly reflect domestic performance.
Factors Influencing the Decline
Several factors contributed to the downturn in Ola Electric’s sales:
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Increased Competition: Legacy manufacturers like TVS and Bajaj have expanded their electric offerings, leveraging their extensive dealership networks and brand trust to capture greater market share.
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Operational Challenges: Reports indicate internal restructuring and dealer dissatisfaction, which may have impacted sales performance.
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Regulatory Headwinds: The company has faced regulatory challenges that could have affected consumer confidence and sales.
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